Preeti design – Definitely one to watch!

June 9th, 2011


I am an absolute Twitter devotee, not ashamed to admit it. One of the main reasons for this is that, as well as the chatting and celebrity following, you get the chance to discover new designers, companies and products that may not, as yet, have reached the High Street. I recently made a new discovery which I am eager to share with  Fashion-Mommy readers. Allow me to introduce Preeti design!

Preeti is an internet treasure trove of beautiful fashion accessories and jewellery that have been inspired by, and made in, India. Preeti’s founder, Rosie Gregory, has a love affair with the colour and culture of India that she experienced first hand whilst living in the country. She founded Preeti design in 2009, and her first collection in 2010 was a tribute to the beautiful and vibrant country. Now launching the new collection, Rosie says;- “With a passion for India, its colour, culture and excitement, my aim with the new collection was to create beautiful and functional products that are completely Indian in their makeup but western in design. Each of our products is lovingly handmade by talented women in the villages of India and Preeti Design supports these women to work from home while managing their own time.”

I must admit to being totally in love with the glorious Jethi bags that are perfect for weekend breaks. The vibrant flowers are just perfect for summer getaways, and the colours are just stunning,

The Borie bags are wonderful fun, and show a real feel for the history of India. They are based on two key icons of Indian life, using the rice sack for the main body and beautiful sari fabric for the trim. I love this pink trimmed one! These cost just£20 a real  bargain for something that is both pretty and quirky.

Preeti also stock a range of beautiful jewellery items that provide something unusual for your jewellery collection. The glass bangles are a bargain at just £8 in a range of colour combinations, whilst the silk necklaces are each totally unique, hand-made and plaited from sari silk.

I love the colour and passion of Preeti, a company with a conscience and a vision that creates beautiful things inspired by a beautiful country. To take a look at a full range,visit www.preetidesign.com



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