F&F for Tesco Press Day

One of the most exciting ranges I have had the chance to preview for the upcoming season has to be the Florence and Fred A/W 2012 collection that previewed at the fabulous Number 1 Marylebone earlier this month.

A really well thought out collection, with absolutely unbelievable price points, the F&F ranges incorporated everything from Neo-Gothic Lace to heritage style tweeds, with a bit of glitter and sequins thrown in for the festive season.

Here are some of the trends in a little more detail.


Full of Military touches, gold buttons, high collars and military style prints, this collection is a nod to the armed forces, but with a decidedly evening feel. The scarf print theme is moving into the new season in the form of black and red, most effectively in the form of pencil skirts with a super sexy edge.


This is a collection of the traditional and the quirky. From animal printed jumpers to wax jackets that could be mistaken for Belstaff or Barbour, this collection is just great fun, with squirrel printed blouses that could be teamed with mustard coloured skinny jeans to great effect.












This collection has been described as a cross between London cool and Parisian chic. Tweeds play a huge role, from pencil skirts to neat fitted tweed dresses that would take you from the office to the bar with ease. Faux fur coats and little cardigans and jackets that owe a debt to Chanel are also important to this look.








With interest in all things vampire and Twilight showing no signs of disappearing, this darkly glamorous collection contains lashings of lace, faux leather and touches of Edwardian decadence. Favourite pieces included the emerald and lace knit jumper, and the Oriental style dress.



One thought on “F&F for Tesco Press Day

  1. WOW!!! some really nice pieces, I hope the petite range is just as exciting x

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