It’s all happening at Asda at the moment. George, which is the sponsor of Graduate Fashion Week, has just unveiled the first collection from the winner of the top prize in 2012, Chloe Jones, and it is all about wearable jersey in 50 shades of grey.
Inspired by urban trends, but using totally wearable fabrics, Chloe, a student from Bath Spa University, has created a collection that has an element of cool, but will actually appeal to all ages. The tie waisted tunic and dipped edged jacket look set to be very popular, using grey and charcoal as a versatile alternative to black.
Sadie Robson, head of design at George says of Chloe;- “Chloe demonstrated such a fresh approach. Her collection was so creative yet so commercial and fit for today’s fashion…”
And as Asda welcomes a new designer to the fold, it also looks to a legendary one who has added to the lustre of the brand. Barbara Hulanicki, the founder of Biba, has created more new designs for George, combining, once again, bright colours, unusual patterns, and 1970s style designs. The Barbara Hulanicki collections are always popular, so you need to keep your eyes peeled for the new collection as the pieces are introduced.
To view complete collection, click here.
George at Asda pieces are so reasonably priced, you can afford to treat yourself to a few new items that can instantly update your wardrobe. Don’t forget you can make some cash to afford the higher end clothes at Music Magpie. This will raise extra funds for your shopping, making it an instant, guilt free activity, whilst keeping green too. Get rid of some of your clutter from around your home at www.musicmagpie.com. Other great places to do this are Ebay and Amazon, or even by visiting charity shops. Check it out and you may release some much needed funds for further shopping!