7 Secrets to Selling More on Poshmark

Poshmark is the ideal place for those who are interested in a profitable side gig. However, not everyone has the same amount of success on this platform. And that’s because everyone takes a different approach to marketing. Below are six secrets that top Poshmark sellers use to generate more sales.

Descriptions

When it comes to creating descriptions, sellers often miss out on a great opportunity. They tend to create short, one-line descriptions that give bare minimum details about the item. In fact, some leave this field blank altogether. One of the secrets to selling more on Poshmark is creating a description that is as thorough and accurate as possible. Specifically, you should include the flaws that the item has, fit, size, measurements, brand, and more.

Keywords

If you want to have success on Poshmark then you need to develop a keyword strategy. Poshmark works like a search engine. When you type a certain word into the search bar it will bring up results that are related to that word. That’s why it’s crucial that you use the right keywords in your title and description. The best keywords are extremely specific. For example, you may include the style of clothing, color, or brand name. The goal is to keep the buyer in mind. What would they type into the search engine to find your item?

Sharing and Following

Poshmark is centered around social interaction. The more you interact with people, the more exposure your closet gets. The best way to interact with people on this platform is to share and follow.

Sharing involves making people aware of your listings. You can also alert people to the listings of other sellers as well. You can share directly with your followers or at daily Poshmark parties.

Following involves following other people’s accounts so that you can see what deals their offering. One of the best things about following is that people will often follow you back. And if they see something that they like in your closet they may purchase it or share it with their following or at Poshmark parties.

Pricing

If you want to make a sale then you need to be strategic about your pricing. The key to pricing your items intelligently is paying attention to the listings of others. Look around the Poshmark platform for items that are similar to yours and find out what they’re priced at. Specifically, you should pay attention to what prices the items have been sold at, not the asking prices. This way, you’ll know what people actually paid for it.

When it comes to negotiations, it’s important to keep in mind that people are always on the hunt for a good deal. So it’s best to start off with a price that’s somewhat higher than what you want. This way, even when the customer makes an offer, it will still be reasonable for you. Also, you should think twice before setting your price as “firm” because it may take a long time to sell the item.

You may also consider discounting your items. This is especially the case if you have a few items that you’re having a hard time getting rid of. If you want to really sweeten the deal you could bundle the items so that the customer gets more but doesn’t have to pay as much shipping.

Shipping

One aspect of Poshmark that sellers tend to slack on is the shipping. Shipping can be somewhat stressful if you don’t have all of the necessary materials. From the labels to the tape, it can sometimes be difficult to get access to everything that you need. That’s why it’s a good idea to gather these materials on the front-end before you make the sale. Go to your local post office and gather a bunch of envelopes and packing material and store them for later.

Photos

If you want to get the most out of Poshmark then your photos have to be enticing. The best photos are those that are taken in natural light. This ensures that the colors show up accurately. They feature solid backgrounds or backdrops that are neutral. The best way to show the fit of the item is to model it. If you don’t own a camera or a phone that has a nice camera, then you can always use a stock photo from the website of the manufacturer. However, if you decide to use a stock photo, make sure that it’s the exact item that you’re selling so as to not confuse your buyers.

Timing

One of the biggest keys to selling on Poshmark is selling in season. You may have great items, but if you’re selling them at the wrong time of year there will be very few buyers. Even when you do make sales you’ll find that you don’t get as much as you expected. Your summer items could go for half the price in the winter. So wait until the right season comes back around to sell your merchandise.

The Takeaway

The amount of success that you have on Poshmark will depend heavily on the marketing approach that you take. You need to consider your descriptions, keywords, pricing, shipping, photos, and timing. Perhaps the most important of these tips is sharing and following. The more interactive you are the more sales you’ll generate. Luckily, you don’t have to follow and share with thousands of people manually; you could use a Poshmark chrome extension. A Poshmark chrome extension is designed to share with your followers, share at parties, and follow and unfollow other users. This way, you can focus on things that require your creativity.

 

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