Children’s Fashion Focus – River Island

There comes a time in every parent’s life when you realise that your child is growing up, like truly growing up. This is happening to me at the moment with my (not so little) boy. Joe will be nine Christmas, and has suddenly discovered fashion and aftershave. It’s scary for me as his mom, but very exciting in that Joe is suddenly more interested in shopping, and in places other than the sports shop.

His latest discovery is River Island, which, has well as having a pretty amazing ladies collection this Autumn (I’m wearing River Island as I type this) now has a great children’s collection that goes from birth to 12 years old. The collection, for both boys and girls, is gorgeous and very wearable. It has a cool edge that trendy kids will love, but it also practical and remembers that kids are kids. So you have great looking skinny jeans that come with a skull keyring attached, something that is sure to delight even the fussiest dresser.

The collection is all encompassing, so there are pieces that are perfect for every day and the weekend wear, as well as smarter shirts and formal gear for when your mini fashionista wants to get a little more dressed up.I love the long sleeved polo tops for boys that are an echo of the current men’s collection, just great for those boys who want to dress like daddy. There are also all the things that boys seem to gravitate too, I’m talking hoodies, parkas and a t-shirts with a range of slogans, logos and prints.

Joe recently chose the blue shirt featured below and really loves it, and this week I was actually able to persuade him that there were other types of footwear out there, not just trainers, when he picked a pair of RI boots to wear for a trip to the theatre this week.

Has your child discovered fashion yet?

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