A grand opening for ‘Newlife at Home’

‘Newlife at Home’ had a grand opening in Cannock on Saturday, and Fashion-Mommy was luck enough to be invited to the pre launch gathering in order to take a look around the fabulous new store.

Newlife is the children’s charity which supports disabled and terminally ill youngsters. It already has an amazing clothing superstore selling top high street brands at low prices, and now it has a must visit home and lifestyle superstore just across the road.

The Newlife at Home store is based on the site of the old Maymies nightclub (a haunt that Fashion-Mommy and Hubby remember well from the 1990’s…but that’s another story!). I was amazed at how stylish the store looked. Large tables were covered with totally covetable home accessories, all organised by colour. There were instantly recognisable luxury goods names available at extremely low prices, including a whole range of cups and kitchenalia from the top London store based in Knightsbridge. Most of the items cost less than £5. I fell totally in love with a bone China ‘Born to Shop’ cup that cost just £2.50, but another fashionista beat me in purchasing this item.

Parts of the store have a very boudoir – ish feel to them, with pretty scatter cushions arranged on a loving seat, a gorgeous bedroom area with antique style chairs and mirrors. There was also a great display of very chintzy aprons and teatowels which had a ‘Mad MenBetty Draper‘ aura about them.


Pampering was not forgotten. There were luxury brand bath products available and also cosmetics, all arranged in pretty wicker baskets. I loved the ‘Love’ and ‘Laugh’ mirrors which looked like vintage finds.

Newlife at Home is a fashionista’s dream store. So many items have a girlie, vintage feel, from pretty silver frames, to silk and ruffled cushions and wicker storage baskets. You can start to think about Christmas as they have a stunning range of tree decorations and snow globes for less than £5. Some displays encourage you to ‘Get the London Look’ with cute home accessories themed around the capital of cool.

The new store was blessed before the ribbon was cut for the official opening. A large queue had gathered outside by this point, all waiting patiently to snap up the bargains. The official ribbon cutting was performed by local MP Aidan Burley and his partner, TV fashionista Helen Boyle. They did a sterling job with the biggest pair of scissors imaginable. The tills began ringing almost immediately, with customers happily snapping up a whole range of brilliant bargains, from books to frames, vases to pictures, cushions to trinkets and Xmas decs to candles.


Aidan Burley and Helen Boyle cut the ribbon.

TV fashionista Helen Boyle and Newlife CEO Sheila Brown


If you’ve just started your Christmas shopping I would definitely recommend a trip to Newlife, you could snap up a bargain and support a great cause. Guilt free shopping – there’s frankly nothing better!

For more info about opening times, visit the website www.newlifetrading.co.uk



Fashionista’s of the Midlands – keep your diaries free for Saturday 22nd October. For on this day, the disabled children’s charity Newlife opens it brand new home wears outlet  for the first time.

Yes, as well as being able to buy fabulous clothes and accessories at unbelievable prices, you will now be able to refurbish your home without breaking the bank.

‘NEWLIFE AT HOME’ is having a grand opening at 11.00am on Saturday 22nd October. The store is housed in the site of the former nightclub Maymies, and is just across the road from the clothing store, in Hemlock Way, Cannock. The store is being formally opened by local MP Aidan Burley and his partner, Helen Boyle. Helen is the fashion producer and co-presenter on the Sky One programme ‘Angela and Friends‘, so I’m sure she will pay a visit to the fab clothes superstore that’s just across the road.

All the items on sale in ‘NEWLIFE AT HOME’ have been donated by top High Street retailers. These include furniture, rugs, mirrors, soft furnishings,linen, luggage and designer items. Maybe you fashionista’s out there could think about revamping your boudoirs? Or you might need yet another closet to house all your glorious outfits? Or do you just want another mirror to admire yourself in? You’ll be able to find all this, and more at the NEWLIFE AT HOME store.

There will be new stock every single day, and, as an added incentive, during the opening weekend all customers will receive a special gift when making a purchase.

Local M.P Aidan Burley fully supports the new venture. He says: “It is an honour and a privilege to open any new business in such challenging economic times as these, so I really do take my hat off to Sheila and the Newlife team. What they do is fantastic on so many levels – providing employment locally, helping get the long-term and disabled back into work, raising huge amounts of money for disabled children and of course providing fantastic deals for local shoppers.

Newlife CEO Sheila Brown OBE says: “The recession has meant that people are on the lookout for a bargain and we have always been able to offer this to our customers for their clothing and accessories. Now we are branching out into a dedicated site for household items which means we can keep delivering the same quality to more people. The items are donated solely from retailers so we can guarantee quality and good prices. This is a new exciting adventure for us and we’re encouraging you to come and visit and make Newlife at Home a new start for you and your home.”

So, make sure that you make your way to Cannock on Saturday.  Put WS11 7GF in the sat nav and find a bargain at the new store. If you want to find out more about NEWLIFE, call 01543 462888  or see www.newlifetrading.co.uk for details.