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Developing your online presence
Moving your business to the world wide web can be a big job, especially if you have not started out online and need to put your business online quickly. Have a look at some of the starting points below but remember that each one needs to be catered to your business’s personality and objectives. Choose your audience Putting a business online makes it accessible to a mass amount of markets you may not have realised will be interested in what you’re seeking, so make sure all your written content makes sense to anyone who may stumble across your website. Have a look at your competition and see how you can…
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Online Identity theft – Are we oversharing?
We spend so much of our time online these days. We shop online, consult online doctors, do our banking online, book our holidays online and do our tax returns online. There seems to be nothing that we cannot do at the click of a button and businesses often rely on the ability to work online, many being completely based on the internet, with virtual premises and systems. Whilst this is brilliant for our convenience in a modern world, it does mean that our personal data is out there, floating around cyberspace as we give our details out to everything from TV licencing, filling out tax returns, to ordering presents for…