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Fashion Icons Who Support Sustainable Style
With London Fashion Week in full flow, it is sometimes hard to believe that an industry that is perceived to be shallow and vanity based can also be doing something good for the planet. But the 21st Century has seen the rise of recycling, re-using and sustainability when it comes to all areas of our shopping lives, and that includes fashion. We re-use out plastic carrier bags, or better style buy an eco bag, we look for organic cottons and fabrics, and there has been a push to buy British to reduce our carbon footprint. Even the most stylish of fashion parties can now be environmentally friendly, with companies like…
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Fashion With A Heart – Shoes By Shaherazad
Fashion is often considered to be vacuous, to be all about appearance with very little substance behind it. But sometimes you come across a brand that is aiming to change lives too. Shoes by Shaherazad is doing just that, one step at a time. The ethos of the brand, the brainchild of Shaherazad Umbreen, is all about empowering women through fashion, both by creating beautiful and elegant heels that can be worn for 18 hours as women work and frankly kick ass without having to sacrifice their femininity and style, but the brand also seeks to empower women and girls living in poverty through the ‘Solidarity by Shaherazad’ programme. The…
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Elite Fashion Show – it’s almost time.
Following a very successful inaugural event last year, fashion is returning to the Burlington Hotel, Birmingham this summer as the Elite Fashion Show in association with Creative Media Design returns this Sunday. (24th July) The initial event last year was proclaimed as ‘The finest fashion event in Birmingham outside of the Clothes Show’ and this year the show has attracted a host of local celebrity guests including ITV presenter Sameena Ali-Khan, DJ Dan Kelly and ‘White Dee – Dee Kelly’, the breakout star of Benefits Street. There will also be incredible performances by musician Esther Turner and international dancer Shelley Anderson as well as 14 designers showcasing exclusive collections for the event…
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Kimono Style Jackets from Gudrun Sjoden
In the way that the maxi skirt made a comeback and then never disappeared, the Kimono has had a real moment over the last few years. A traditional Japanese style jacket, the kimono was something that at one time you could only find on a trip overseas, or in a vintage shop. These days it is a key part of the wardrobe, giving an alternative to a jacket or cardigan, and proving to be a versatile piece of clothing that can be worn with jeans, over a little black dress, or even as a beach cover-up. Vive le Kimono! Gudrun Sjoden added kimono jackets to their Spring collection this year,…
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Reviewed – Gudrun Sjoden Caramel Skirt
One of the great things about press days hosted by PR companies is that you get to discover new brands that you then fall in love with. This happened to me when I attended a Varg press day and was introduced to Scandinavian brand Gudrun Sjoden. I had never heard of the label, but instantly felt an affinity with the cool and casual designs that seemed to be perfect for working moms to have in both their on and off duty wardrobe. I reviewed some pieces from the Autumn/Winter collection in November (you can read that review here), and was very pleased when Rachel from Varg asked if I would…
