I’m a huge fan of British brand Joules, which is celebrating its 25th birthday this year. The sort of Countryside chic, with elements of Land Girl style that Joules embodies, appeals to my sense of style. For me, Joules says Louella, Stella Tennent, The Queen at Sandringham in wellies and a headscarf, all mixed in with a bit of mud-soaked festival cool. Joules is typically British, and I love it for this.
The current ranges are just gorgeous, so I have compiled a wish list of Joules items that I would love to have in my wardrobe this Summer. There are quirky printed summer dresses, including the Adrienne dress which features a gorgeous 50s style retro print that I have totally feel in love with. There are also more classic designs like nautical striped frocks and vibrant floral prints that would be perfect for summer garden parties and picnics.
Also on my wish list are the Annie cardigans. English Summer’s often require a cardigan at some point of the day, and the Annie design is just a gorgeous classic. I would wear these over floral tea- dresses, or with ankle grazing jeans for a retro look.
Anything that comes in my current favourite colour, sunshine yellow, was always destined to appear on my wishlist. The Elna Leather loafers are an amazing colour, and the design looks soft and comfortable too. I’m also a little bit smitten by the Livvie sandals – minimalist and super cool.
For my final summer pick I turn to bags. I am a handbag obsessive, and I always love Joules beachy summer bags. I love bright shades for Summer, so I really want to be packing the pink striped summer bag in my holiday suitcase this summer.