accessories,  Ad campaigns Autumn/Winter 2011/12,  Birmingham,  designers,  Harvey Nichols,  Mailbox,  shopping,  style,  Style Icons

Cambridge Satchel Company come to Harvey Nichols, Birmingham

And so we’re on to a new year, and the school runs begin again. So what better reason do you need for investing in a new bag that will make you the yummiest mommy on the school run?

The Cambridge  Satchel company may just have the answer to all your bag needs. The stylish leather satchels that they produce came in a range of classic and vibrant neon shades and are roomy enough to carry everything you need for your day, whether it be related to work or pleasure.

These bags give a modern twist to the traditional school bag that any child of the 70s and 80s now wish they had held onto.  The satchels have been created by Julie Deane and her mother Freda Thomas who set up the business from their kitchen table in 2008. They were inspired by a love for Harry Potter, but discovered they had a cult hit on their hands, with the bags  featured in Italian Vogue, playing a starring role at some of the world’s leading Fashion Weeks and been subject to a very stylish collaboration with Commes des Garçons.

 “I honestly thought my market would be schoolchildren,” explains Julie Deane, who started the company to pay her daughter’s school fees. Instead, the satchels have become the perfect accessory for countless new season trends and their wistful nostalgia has made them a massive success with canny fashionistas. The choice of sizes and colours mean that they are suitable as school bags for fashion savvy  teens, work bags for stylish executives, and even mother and baby bags for Yummy Mummies. Soft leather makes them hardworking, and these bags only look better as they age, making them a real investment piece.


The great News for Midlands Fashionistas is that the bags are now available in Birmingham’s stylish Harvey Nichols store in the Mailbox. Prices start at £95 for the smaller size, £115 for the large size. So grab yourself a slice of retro nostalgia..I’m loving that apple green shade!


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