accessories,  Birmingham,  children,  designers,  gifts,  Lifestyle,  shopping,  stationary,  style

Apatchy London comes to Birmingham

Apatchy London is a gift brand with a difference. Specialising in bags and cases, it offers a unique and innovative form of personalisation through the use of gripper patches, which mean you can change the look of the bag in an instant. The gripper patches do not require any ironing, gluing or sewing; they simply grip to the products’ style area using the latest in micro gripper technology. The patches are used on a wide range of products including beauty bags, wash bags and make up bags and Boot Bags, and make Apatchy a range that is not only practical, but is great fun too.


I am really excited to say that the bespoke lifestyle gift company have recently launched a 6 month pop up in Link Street at The Bullring, Birmingham. This is just in time for Father’s Day (the washbags would make a great gift for dad) and also for end of term gifts (an personalised pencil case for teacher maybe.)
The Apatchy range of small bags can be beautifully gift boxed in a stylish box, complete with green ribbon, this gives it the real feel of something special. With each item carefully wrapped in tissue paper, the whole effect is that this is a perfect gift that needs no extra gift wrap or bag – it is all ready to be presented.
My personal favourite range from Apatchy London is the  ‘Frosted Almond’ collection. This is a gorgeous, pearlised leather look PU fabric which can be wiped clean. You can instantly personalise your bag by adding the gripper patches, which range from letters for your initials, and motifs like crowns, stars and flowers. The bag is fully lined with a waterproof lining, so no worry about liquids or make up spills. ‘Frosted Almond’ comes in a range of different sized bags, suitable for holding cosmetics and toiletries.
Apatchy  London is not just a great gift destination for adults, the pencil cases are brilliant for young scholars. Big enough for even the chunkiest of crayons and felt tips, and long enough to hold a 30cm ruler, the cases come in the same pretty almond and pink shades as the cosmetic bags, and also in dark waterproof waxed cotton. The gripper patches are again fabulous, with footballs, Pacman, skulls, flags and stars, something to suit even the fussiest child in fact. These are changeable of course, and along with the initial patches, they make the bag your child really wants.
Apatchy London is a really great addition to the Birmingham retail scene, if you are close to the city don’t forget to go and check out the designs. If not, you can visit the website

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