ad campaigns spring/ summer 2011,  Birmingham,  fashion,  shoes,  shopping,  style,  Style Icons

Customise your own Havaianas at Selfridges, Birmingham

For most people, summer means sun, sea and Havaianas! The fabulous Brazilian sandals have been around for more than 30 years now and are the flip-flops of choice for the rich  and famous, from Jennifer Aniston to Sienna Miller, who pound pavements all summer long in the stylish and comfortable flip-flops.

But if you have always had a hankering to design your very own pair of Havaianas, then you need to get yourself along to Selfridges, Birmingham. There you will have the chance to design your very own pair of Havaianas in the ‘Make your own Havaianas’ pop-up shop which is now open until September.

Havaianas are giving their customers the chance to  be designers with a special collection of sandals that you make to suit your taste. There are pick and mix soles and straps in a wide range of colours. You can then add your own embellishment with a collection of badges, cute pins and pretty beads, creating your own, totally original look. Prices start  at just £20 – super cheap for what will be your own bespoke creation!

Dee Sarai, General Manager at Selfridges Birmingham, said: “Whether a Havaianas enthusiast or first time flip-flopper, the Make Your Own Havaianas pop-up shop is a unique opportunity to create an individual and cool summer sandal for any occasion.”

I couldn’t agree more!

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