Paloma Faith brings a forties flavour to La Senza this October

Saturday will see the launch of a very special underwear collection at La Senza. Designed by the singer Paloma Faith, this forties inspired collection will help raise funds and awareness as part of breast cancer awareness month.

The collection has all the hallmarks of Paloma Faith. The gorgeous singer has a kooky, retro style that some love, some hate. I personally love her unique wardrobe and her individual take on fashion that embraces our fashion heritage, and the gardenia wearing torch singers of the past.

So, for this collection for La Senza, you can cast all images of thongs and boy pants from your mind. Instead think back to the sort of undies Lana Turner would’ve worn to seduce John Garfield. Sexy french knickers (£16), a halter neck bow(£30) bra  and a gorgeous jade green playsuit(£30) that is almost too pretty to hide and could be worn under a tuxedo style jacket for a seriously sexy look.

Paloma’s mother suffered from Breast Cancer, so this is a cause close to her heart. She says about the disease “without Breast Cancer Care some women would have nowhere to turn to. With one person diagnosed with breast cancer every 10 minutes, many of us will sadly know of someone dealing with the disease right now. Breast Cancer Care will use the money we raise together to ensure none of them face it alone.”

Available in sizes 8-18, the Paloma Faith collection for La Senza will be available on the website lasenza.co.uk from Saturday  1st October. It will also be  available in 30 stores nationwide. But hurry, it is only available for the month of October. A donation from each sale will go to Breast Cancer Care.

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