Fashion Icons Who Support Sustainable Style

With London Fashion Week in full flow, it is sometimes hard to believe that an industry that is perceived to be shallow and vanity based can also be doing something good for the planet. But the 21st Century has seen the rise of recycling, re-using and sustainability when it comes to all areas of our shopping lives, and that includes fashion. We re-use out plastic carrier bags, or better style buy an eco bag, we look for organic cottons and fabrics, and there has been a push to buy British to reduce our carbon footprint. Even the most stylish of fashion parties can now be environmentally friendly, with companies like Little Cherry providing biodegradable cutlery and tableware and party supplies in the UK’.

When it comes to fashion Icons, there are a few ladies who lead the way when it comes to caring for the planet. From embracing veganism, to showcasing sustainable design on the red carpet, these ladies show that you can look amazing without it being at a cost to the planet.

Livia Firth

When it comes to sustainable fashion, Liiva Firth is the queen of the Red Carpet. using each event to launch a green carpet assault. This years Met Gala saw her wearing a dress made from pineapple leaves, a by product of the pineapple harvest. She is also one of the founders of Eco Age, which advises big brands on how they can improve their practices to make them more environmentally friendly and sustainable.

Stella McCartney

Stella McCartney is one of fashion’s most eco conscious names. The designer, and brand, are vegetarian, and produce a wide range of vegetarian, non leather bags as a real alternative to luxury designer leather goods. The dress worn above by Livia Firth is a Stella design using organic silk, once again as part of the green carpet challenge. Stella has said about her designs:-

I design clothes that are meant to last. I believe in creating pieces that are not going to get burnt, that are not going to landfills and that are not going to damage the environment.

Natalie Portman

Natalie Portman was one of the first high profile names to show that veganism could also be applied to the red carpet. She helped to bring vegan shoe brand Beyond Skin to the forefront as a beautiful brand that showed that red carpet shoes did not have to be leather or suede, and then created her own line of vegan shoes, explaining that:-

“As a vegan, it’s been challenging finding designer shoes made of alternative materials. This collection offers a great selection without compromising quality or style.”

Even if designer labels and collaborations are out of your price range, it is easier than ever to buy into the sustainable fashion message. Charity shops and vintage fashion allow us to reuse and recycle our wardrobes, whilst there are more brands like Gudrun Sjoden who use organic fabrics and look to supporting projects in the developing world that show fashion can be a force for good.

What are your thoughts on sustainable fashion?


Selfridges New Season – simply gorgeous!

Autumn is calling, and that means some new season styles will start to hit stores. This is fabulous news for fashionista’s everywhere, giving us a feast for the eyes as we explore the new shapes, colours and textures we will all be adopting in the next few weeks.

Selfridges never disappoint on style and inspiration. Whether it be the latest glorious print from Mary Kantrantzou, the cutest charm bracelet from Vivienne Westwood, or celebrity style taken to the maximum with dresses worn by Kate Moss and Natalie Portman (at the Golden Globes no less), these items will be at the top of the most wanted lists. So grab a coffee and enjoy a sumptuous feast of style and beauty…but watch that credit card as thee items are hard to resist.

MOTEL Jet playsuit £50.00 

VIVIENNE WESTWOOD Miniature charm bracelet £40.00 

LANVIN – Bandeau gown £4,095 

As worn by Natalie Portman

MARY KATRANTZOU – Pencil Cage dress 

STELLA MCCARTNEY – Miracle panelled dress £1,155 

As seen on Kate Moss


Alexander McQueen Punkskull Pumps £635 

CHLOE – Marcie pouch £280 

Selfridges dish the treats at the Radisson Blu, Birmingham.

It’s been quite a busy week for Birmingham fashionistas. If the visit of Markus Lupfer wasn’t enough excitement, Selfridges bought a little bit of London style to the 2nd City on Thursday, when contemporary womenswear buyer Alexandra Iancovici and a team from Selfridges Birmingham hosted a special fashion day at the fabulous Radisson Blu hotel in Central Birmingham.

The executive suite in the Hotel, was transformed into a luxurious  and relaxing girlie haven, complete with chill out music and candles from The White Company.  Bobby Brown make up artists were on hand to provide makeovers, whilst an array of amazing clothes were available to try and buy, along with designer bags and covetable shoes.

I chatted to Alexandra about the purpose and ideas behind the day. She told me that all the clothes available on the day had been on Sale in the Oxford Street branch of Selfridges, and hadn’t previously been on sale in Birmingham. Loyal customers of Selfridges, Birmingham had been invited along to have the opportunity to see something new, from different labels and also to have the opportunity for one to one consultations about new fashion trends,colours and shapes.


Amanda Wakeley gown


I was talked through the collection by Alexandra. There were some amazing pieces there, from designers like Balmain, Rick Owens, Vivienne Westwood, Alexander McQueen and Roland Mouret. French cool was represented by several pieces from Isabel Marant, whilst Osman Yousefzeda and Roksanda Ilincic were also available, showing Selfridges support to hot UK brands.


Westwood jacket



beautiful Roksanda Ilincic dress


I fell in love with a gorgeous fruit print dress from Stella McCartney, a beautiful off-white dress with lapels that draped down its back from Alexander McQueen and a brocade style classic Westwood dress.  There were touches of celebrity style – a Vionnet dress worn recently by Natalie Portman, Balmain jeans similar to those worn by Kate Moss. A butterfly print dress from Alexander McQueen proved to be popular, as did the Rick Owens stretchy leather and jersey pieces.

This was fashion heaven – amazing clothing and accessories, fashion advice and pampering beauty treats. If that wasn’t enough, there were glasses of Champagne and tasty nibbles for when the shopping was finished. All in All, another fantastic Selfridges fashion event to savour.


Alexandra Iancovici from Selfridges with an Isabel Marant jacket