A brand new Ad campaign from stylish French brand La Redoute has been launched this week, with a real emphasis on telling your most cherished loved ones how you feel about them. Called ‘The language of love’, it features the rather gorgeous Mr La Redoute, aka French model and actor Florent Thevenot, delivering a series of beautiful messages of love, in French, to a whole range of women, messages that actually come from special people in their lives, from spouses and partners, sons and daughters, even a godmother and a god-daughter.
The inspiration for the campaign comes from some rather sad statistics about how often British people actually tell someone that they love them. It seems we Brits really are restrained when it comes to expressing our feelings, and although 82% of us would love to hear the words ‘I love you; every single day, the reality is only 30% of us actually say it that often. We assume that those closest to us know how we feel, and so the words are not needed. La Redoute is encouraging us to stop keeping those feelings to ourselves, and let those closest to us know how we feel. To be a little more like the passionate, expressive French.
So here goes…
I’m not sure that I tell my other (better) half Peter just how much I love him, and how special he is to me. I certainly don’t tell him enough. This year was a special one for us, we celebrated our 9th wedding anniversary, but 20 years since the day we met (20th June 1994). The twenty years have had ups and downs, fabulous highs and terrible lows, but I really couldn’t imagine spending the rest of my life with anyone but him, I want us to grow old disgracefully together. Nobody knows me like Pete does and no one loves me like he does. And it is totally reciprocated.
Wednesday night was a very special one for us. I hit the big 4-0 this year and Pete treated me to tickets to see Kate Bush. I adore Kate and her music – it was the absolute perfect present, the truly grand gesture. Pete, however, is not the greatest fan, and admitted he knew just three songs from the set list. But sometimes it is the smallest gesture that can bring the lump to the throat, and when Pete squeezed my hand when Kate sang my favourite song ‘Running up that hill’. that’s exactly what happened. He knew how much hearing that song live would mean to me. He was happy because I was happy – and I guess that’s what love is all about.
Why don’t you take a minute to tell someone how much you love them today?